Signature Scent UK — Bespoke Brand Fragrance for British Hotels and Retail Brands

Equal Strategy, part of Sensory Experiences Group, has delivered bespoke signature scents for Marina Bay Sands, Singapore Airlines and Pan Pacific Hotels globally. The same DROM-backed fragrance development capability is available to UK hotel groups, retail brands and corporate clients through a structured 6–8 week process, deployed via Scent Swirl UK subscription.

Plan	Unit Type	Coverage	Price (GBP)
Boutique	Plug-in socket — flush mount, no installation	200–250 sq ft	£65/month
Professional	Wall-mounted — screw bracket or self-adhesive mount	Up to 500 sq ft	£120/month
Commercial	Floor-standing aluminium alloy column — silver or matt black	Up to 2,000 sq ft	£200/month
Enterprise	Air-con duct integrated — fully invisible, professional install £160	Up to 3,000 sq ft	£320/month

What Every Plan Includes

• Diffuser hardware on loan — faulty units replaced one-for-one at no charge
• Fragrance refills included — delivered to your UK address monthly
• 7-day programmable schedule — variable intensity and day-of-week patterns
• DROM fragrance library — same house as Chanel and Bulgari
• IFRA/RIFM compliant — all fragrances formulated to RIFM safety standards
• GBP invoicing — all plans billed in British Pounds
• 12-month subscription — applied with genuine flexibility